Many hotel websites struggle to compete with OTA’s and sometimes increasing direct bookings is as simple as having a website with a well thought out design.
With so many to choose from I felt it necessary to write about what we consider to be a 'Great Hotel Marketing Agency' and ensure you don't trust the wrong agency.
Understanding how to market any product or service is to focus on why your company does what it does, and not what it sells. It’s not about the profit, since that’s just a result.
Most companies have been holding back from moving to HTTPS as the update was never confirmed by Google. This is about to change as of July 2018 when it will be added into the Algorithm as a ranking factor and signal that your website is safe to browse.
Voice search is growing faster than typed search and will equate to over 50% of searches by 2020. But how will this affect your website and SEO strategy? Read on to learn more.
Think with Google's TestMySite tool recently got an upgrade showing the percentage of visitors that drop off whilst waiting for sites to load. This post explores what this update actually means for hotels, and how can you get great scores in this tool to reduce mobile bounce rates.
